Unlock Success in

The New Era of Selling

Master Modern Strategies to Build Relationships, Drive Growth,

and Close Deals with Confidence.

Unlock Success in

The New Era of Selling

Master Modern Strategies to Build Relationships, Drive Growth, and Close Deals with Confidence.

Join "The Weekly Sales Manager" newsletter

5-minute strategies, tools, and systems to close more deals, build relationships, and boost revenue—like a weekly check-in with your own sales manager.

Join "The Weekly Sales Manager"

5-minute strategies, tools, and systems to close more deals, build relationships, and boost revenue—like a weekly check-in with your own sales manager..

Sales as a LIFE Skill

Sales is more than a career skill—it’s a life skill. Empathy, active listening, and clear communication strengthen relationships, resolve conflicts, and drive collaboration.

Sales also sharpens focus, problem-solving, and resilience, helping you thrive in any situation.

Science-Backed Strategies That Work

We focus on empowering sales organizations, sales leaders, and salespeople to WIN in sales—unlocking success in both business and life.

Our system isn’t about gimmicks or hype. It’s about proven steps grounded in behavioral science, giving you the clarity and confidence to grow your book of business effectively and sustainably.

Here's why our approach works:

  • Science Meets Practicality: Rooted in peer-reviewed studies, our methods are both strategic and actionable.

  • Client-Centric Frameworks: Everything we teach is designed to make your clients feel valued and respected.

  • Results You Can Feel Good About: Our system helps you succeed while building trust and long-term relationships.

GET STARTED

Unlock Your Sales Potential:

Discover Your Unique Selling Persona with This Personality-Powered Quiz

"Armando Villa is a true expert in sales and systems"

Working with him has been transformative, both professionally and personally. His deep knowledge and clear communication have significantly honed my sales skills and understanding. Armando's mentorship has led to remarkable sales results for me and others.

What sets Armando apart is his integrity, empathy, and commitment to excellence. His positive energy creates a motivating and supportive environment. Armando is a role model and an inspiring leader. I highly recommend him to anyone looking to elevate their sales game and thrive in a positive professional environment."

~Yamilca Rodriguez | CEO & Founder

Bespoke Branding

Identifying Common Sales Challenges

Consuming too much SALES content

• Too much training from too many coaches/trainers 

• No consistency

• No clarity

• Conflicting sales approaches

• Spending too much time + money on training w/o results

Sales Confidence

• Procrastinate when it comes to sales activities 

• Negative thoughts about sales

• Negative thoughts about money

• Inconsistent sales results

• Ignoring sales and hoping for the best

Sales GAPS

• Missing or ineffective lead gen efforts 

• Completely ignoring prospecting

• Lack of a sales process

• Missing follow-up strategy

• Ineffective sales calls

Consuming too much

SALES content

  • Too much training from too many coaches/trainers

     

  • No consistency

  • No clarity

  • Conflicting sales approaches

  • Spending too much time + money on training w/o results

Sales Confidence

  • Procrastinate when it comes to sales activities 

     

  • Negative thoughts about sales

  • Negative thoughts about money

  • Inconsistent sales results

  • Ignoring sales and hoping for the best

Sales GAPS

  • Missing or ineffective lead gen efforts 

     

  • Completely ignoring prospecting

  • Lack of a sales process

  • Missing follow-up strategy

  • Ineffective sales calls

Unlock Your Sales Potential: Discover Your Unique Selling Persona with This Personality-Powered Quiz

"Inside Sales. Outbound sales outreach. Analysis, strategy, testing"

Hands on with daily sales activity, and in meetings.

Character, initiative, accountability, humor, creativity.

All of these are things I experienced while working with Armando to build a sales team with ambitious results, as well as as a client of his sales strategy services. This took place over more than 5 years. You know how sometimes a person impresses you at first, but after some time, your opinion drops? Not with Armando - he is committed to lifelong improvement and it shows.

Thank you Armando, for representing how sales can be a honorable and highly effective at the same time.

~Andrea J. Lee | CEO + Head Coach

Thought Partners International Coaching

Excelling in the New Era of Selling

At Strategic Sales, we don’t just teach sales—we elevate it into a craft. Recognized as a leader in sales training and enablement, we are dedicated to advancing sales as a respected profession.

Our cutting-edge sales methodologies, dynamic training programs, and actionable insights are trusted by executives and teams at some of the world’s most prestigious organizations. With our help, businesses adapt to disruption, increase agility, and drive sustainable growth—all while making sales a rewarding, enjoyable process.

Empowering Sales Teams to Win

Our mission is simple: We empower sales teams, leaders, and professionals to achieve consistent, scalable success.

Our team of expert trainers, consultants, and coaches deliver proven strategies and tailored solutions to help sales organizations stay ahead of the competition, accelerate productivity, and navigate today’s ever-changing marketplace with confidence.

"I want to shout out to Armando for his excellent perspective on sales as a way to help people"

His approach of turning abstract concepts into practical, emotional actions resonated with me.

Since adopting this new mindset, I've significantly changed my approach. I've dedicated time to sales activities and prioritized a positive sales mindset. Now, I send personalized voice recordings to prospects, adding genuine value to our conversations.

I highly recommend working with Armando if you want to transform your sales approach. His guidance on not being attached to outcomes has been transformative. I now approach each interaction with the intent to serve, without fixating on the result. This journey has helped me conquer the fear of rejection.

You'll be pleased to work with a professional, caring person like Armando.

~Javier Peña

Harmony Leadership Advisor

The Strategic Sales Experience

Personalized Sales Coaching Tailored to You

Every sales journey is unique, and so is our coaching. We begin with in-depth assessments to understand your goals, challenges, and developmental needs. From there, we design a customized learning path to help you:

  • Elevate your sales skills

  • Build and lead high-performing teams

  • Drive revenue growth efficiently and sustainably.

Whether you’re a sales professional aiming for the next level, a leader striving to inspire your team, or a business owner seeking to expand revenue streams, we tailor our coaching to your specific needs.

"Integrity, Expertise, and Results"

Armando is an individual of integrity, intellect, and remarkable sales skills. I collaborated with him when he joined our team, taking on the challenge of mastering our products for a three-day event. His eagerness to learn, genuine commitment to client needs, and focus on service over mere sales set him apart.

Armando consistently exceeded goals at every event, showcasing a rare blend of authentic connection, sales optimization, and compassion.

Armando's dedication and exceptional results make him an invaluable asset.

I wholeheartedly recommend him to those aiming to enhance their sales outcomes. Investing in Armando's expertise will undoubtedly prove to be a wise decision.

~Sean C. Carroll

Co-Founder, CEO of HR Kickstart

Ready to Elevate Your Sales Performance?

Struggling with any of these challenges?

  • Procrastinating on sales activities

  • Lacking confidence in sales conversations

  • Struggling with effective sales calls

  • Needing a sales process tailored to your style

  • Building trust and credibility with prospects

  • Reaching the right decision-makers

  • Increasing your sales conversion rate

  • Generating consistent revenue

If any of these resonate, it’s time to transform your sales approach

and achieve the results you deserve.

Unlock Your Sales Potential: Discover Your Unique Selling Persona with This Personality-Powered Quiz

Unlock Success in the new era of selling

The Unified Approach

Your time is valuable, and every moment should drive success.

Introducing The Unified Sales Strategy—a transformative approach that turns selling into a natural, authentic process. Say goodbye to trial and error, procrastination, and wasted efforts on ineffective sales training.

With this strategy, you’ll build consistency in your sales activities, eliminate guesswork, and create a high-performing sales department

It’s time to stop spinning your wheels and start seeing results.

The Power of Unified Sales Strategy

Break the Chains of Ineffective Sales Training

Imagine a world where every effort you invest in sales training results in tangible success. Our Unified Sales Strategy is the key to unlocking this reality. No more endless loops of training programs; instead, learn how to consolidate your existing sales knowledge into a cohesive and effective framework. It's time to break free from the shackles of ineffective strategies and propel your sales journey forward.

Stop Sales Procrastination, Embrace Consistency

Procrastination can be a silent killer of sales success. Our strategy provides the tools to eliminate procrastination and instill consistency in your sales activities. With clear, purposeful actions, you'll break through barriers and witness a transformative shift in your sales approach.

Create Your High-Performance Sales Department

Discover the tactics to structure and organize your sales efforts effectively, ensuring every move contributes to your business's success. It's time to operate like a seasoned sales professional, regardless of the size of your team.

Beyond Marketing: Master the Art of Prospecting

Relying solely on marketing efforts may leave potential opportunities untapped. Our strategy equips you with the skills to master the art of prospecting, ensuring a proactive approach to securing new business. Learn to identify and engage potential clients, expanding your reach beyond the limitations of traditional marketing.

Transform Your Sales Operations

Integrate Your Sales Learnings Seamlessly

Our Unified Sales Strategy is not just a methodology; it's a comprehensive approach to integrating all your sales learnings seamlessly. Whether you're a seasoned professional or just starting, this strategy ensures that each piece of knowledge contributes to your overall success. No more disjointed efforts—forge a path that brings together your expertise cohesively.

Maximize Time and Resources: No More Wasted Efforts

Say goodbye to wasted time and money on endless sales training programs that yield minimal results. Our strategy maximizes your time and resources, focusing on actionable steps that deliver measurable outcomes. It's time to invest in strategies that propel your business forward, leaving behind the inefficiencies of the past.

"Beyond Sales: Armando’s Dedication to Helping You Win"

I’m truly grateful for Armando’s teachings when it comes to sales and being able to understand why someone would want to buy from you. He also has a big heart which one the biggest reasons why I decided to work with him.

For Armando, it goes beyond just being a client. He goes above and beyond to help you win!

~Shenna Yap Chan

Co-Founder|Tao Queens

Wall Street Journal Bestselling Author

Why Wait? Take the First Step Today!

Take control of your sales journey, eliminate procrastination, and create a sales department that sets you apart.

Click Below to Take the Quiz and Uncover Your Unique Selling Persona:

Embark on a journey of self-discovery and transform your sales approach. Sell authentically, unlock your full potential, and watch your sales results improve.

Discover Your Unique Selling Persona with

This Personality-Powered Quiz

Note: Your personalized results from the quiz will be followed by exclusive insights

and recommendations tailored to your unique selling persona.

Unlock Success in

the new era of selling

The Unified Approach

Your time is valuable, and every moment should drive success.

Introducing The Unified Sales Strategy—a transformative approach that turns selling into a natural, authentic process. Say goodbye to trial and error, procrastination, and wasted efforts on ineffective sales training.

With this strategy, you’ll build consistency in your sales activities, eliminate guesswork, and create a high-performing sales department

It’s time to stop spinning your wheels and start seeing results.

The Power of Unified Sales Strategy

Break the Chains of Ineffective Sales Training

Imagine a world where every effort you invest in sales training results in tangible success. Our Unified Sales Strategy is the key to unlocking this reality. No more endless loops of training programs; instead, learn how to consolidate your existing sales knowledge into a cohesive and effective framework. It's time to break free from the shackles of ineffective strategies and propel your sales journey forward.

Stop Sales Procrastination, Embrace Consistency

Procrastination can be a silent killer of sales success. Our strategy provides the tools to eliminate procrastination and instill consistency in your sales activities. With clear, purposeful actions, you'll break through barriers and witness a transformative shift in your sales approach. Say goodbye to hesitation, and hello to a sales operation that thrives on momentum and results.

Create Your Sales Department, Even as a Solo Entrepreneur

Building a robust sales department is no longer reserved for large corporations. Our strategy empowers solo entrepreneurs to create a sales powerhouse within their own business. Discover the tactics to structure and organize your sales efforts effectively, ensuring every move contributes to your business's success. It's time to operate like a seasoned sales professional, regardless of the size of your team.

Beyond Marketing: Master the Art of Prospecting

Relying solely on marketing efforts may leave potential opportunities untapped. Our strategy equips you with the skills to master the art of prospecting, ensuring a proactive approach to securing new business. Learn to identify and engage potential clients, expanding your reach beyond the limitations of traditional marketing. Elevate your prospecting game and watch your client base grow.

Transform Your Sales Operation, Improve Every Aspect

Integrate Your Sales Learnings Seamlessly

Our Unified Sales Strategy is not just a methodology; it's a comprehensive approach to integrating all your sales learnings seamlessly. Whether you're a seasoned professional or just starting, this strategy ensures that each piece of knowledge contributes to your overall success. No more disjointed efforts—forge a path that brings together your expertise cohesively.

Maximize Time and Resources: No More Wasted Efforts

Say goodbye to wasted time and money on endless sales training programs that yield minimal results. Our strategy maximizes your time and resources, focusing on actionable steps that deliver measurable outcomes. It's time to invest in strategies that propel your business forward, leaving behind the inefficiencies of the past.

Why Wait? Take the First Step Today!

Take control of your sales journey, eliminate procrastination, and create a sales department that sets you apart.

Click Below to Take the Quiz and Uncover Your Unique Selling Persona:

Embark on a journey of self-discovery and transform your sales approach. Sell authentically, unlock your full potential, and watch your sales results improve.

Discover Your Unique Selling Persona with This Personality-Powered Quiz

Note: Your personalized results from the quiz will be followed by exclusive insights and recommendations tailored to your unique selling persona.

About Me

Passionate about empowering professionals to excel in sales, I specialize in creating tailored strategies that help you sell with confidence and authenticity.

With over 15 years in pivotal sales roles, I've honed skills in diverse environments, connecting with online and brick-and-mortar businesses alike. What sets me apart is my knack for solving sales challenges with a fresh perspective, drawing from cross-sector successes.

My mission is to empower you to sell with integrity and empathy, laying the groundwork for long-term success.

Together, we'll exceed revenue goals while staying true to your values.

Let’s work together to help you sell authentically and create a lasting impact in your industry.

Unlock Your Sales Potential: Discover Your Unique Selling Persona with

This Personality-Powered Quiz

SCHEDULE A

CONSULTATION

Armando Villa

CEO

Strategic SALES

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Join "The Weekly Sales Manager" Newsletter 📨

5-minute strategies, tools, and systems to close more deals, build relationships, and boost revenue—like a weekly check-in with your own sales manager.

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Join "The Weekly Sales Manager" Newsletter 📨

5-minute strategies, tools, and systems to close more deals, build relationships, and boost revenue—like a weekly check-in with your own sales manager.

Follow Me

Website Disclaimer | Private Policy | Terms and Conditions